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Marketing Executive

Manchester

Up to £30k

We are currently seeking a Marketing Executive to join a fashion brand. Reporting to the Marketing Manager, you will support their marketing efforts to ensure an exceptional customer experience, with a focus on personalization to optimize our brand presence. Your role will involve contributing to marketing initiatives across all platforms, enhancing brand visibility, and assisting in achieving key performance indicators.

Key Responsibilities

* Support the Marketing Manager in executing the marketing strategy, across both online and offline marketing channels including SEO, PPC, Display, Social, Affiliates, SEO, TV and OOH.

* Support on the planning, execution, and optimisation of marketing campaigns cross-channel to achieve overall business objectives.

* Effectively measure, and report on campaign performance metrics, ensuring these are aligned with channel objectives and KPIs.

* Assist in generating awareness, website traffic, and sales through various digital channels.

* Work closely with the creative team to develop and brief engaging ad creatives and campaign assets that resonate with target audiences.

* Work cross-functionally with the broader marketing team to align marketing plans with the wider business goals

* Stay updated on fashion trends and competitor activities to inform marketing strategies and identify new opportunities.

Requirements:

* 1-2 years of experience working within Marketing is essential, preferably within the fashion industry.

* Great analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.

* Experience working across territories is desirable.

* A keen eye for fashion trends and an understanding of what resonates with a fashion-forward audience.

* Excellent written and verbal communication skills.

* Continuously keeping up to date with the latest releases and updates across all platforms.

* Exceptional organisational skills.

* Ability to thrive in a fast-paced environment and quickly adapt to changing priorities and challenges.

* Challenge the status quo, innovative and open to try new tactics and strategies