Area Sales Manager

Peterborough, Cambridgeshire
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Area Sales Manager :

Selling industrial consumables to distributors - working with client representatives to increase the sales into end users within wood, metal, automotive, mechanical applications.

Define and implement an effective strategy for generating sales within the defined territory.

• Key area – New business generation – Existing & New Accounts

• Achieve the territory sales and profitability targets

• Fully understand and implement the Sales Strategy, including brand placement and market pricing

• Develop strong relationships with the incumbent’s customer base, whilst encouraging pro-active trading which addresses the customers’ needs/requirements

• Liaise with the Marketing Department and GM to research opportunities allied to new potential business opportunities

Major Activities

• The incumbent will spend at least 90% of their time in the field visiting new and existing customers. With a major emphasis on developing new high potential business

• Prepares regular one to one field visits with the GM. The objective is to support and assess the territories opportunities and discuss short-, mid- and long-term development.

• Work closely with the Internal sales team, ensuring a collaboration to maximize business

• Develop efficient territory management through effective journey planning, time management and scheduling customer visit via the CRM platform (Skynamo).

• Follow up all sales leads passed from the office/colleagues promptly and efficiently

• Support the Distributors sales efforts by developing a close working relationship with key decision makers within the individual’s distribution accounts. (Work with distributor sales team to develop new business at end users)

• Continually review competitor activities; identify potential threats, opportunities with an action plan

• Prepare a target plan to identify and exploit short-, medium- and long-term potentials to meet objectives

• Ensure that all reports/correspondence are completed and returned on time to the highest level

• Advise the GM of any changes, issues and competitor activity affecting the sales, margins and overall business relationship with customers

• Report any perceived weaknesses in personal, product or operational knowledge to the GM so appropriate training can be arranged

The Candidate :

Proven experience of successfully managing business at a territory sales management level. Numerate, with strong presentation skills. An effective communicator, with the ability to build relationships at all levels. Computer literate with a good understanding of Outlook, Excel and PowerPoint.

Key characteristics and skills:

• Ability to devise a strategy for the region and work in a methodical manner to achieve clearly defined goals.

• Organise effectively and present oral and written reports

• Professional, accountable, creative and trustworthy

• Ability to communicate well with both internal and external customers at all levels

• Optimistic / Self-motivated / disciplined and able to work under pressure

• Strong negotiator and results orientated / driven

• Uses initiative and adapts. Approaches life and work with a “problem solver mindset” and a “can-do” attitude.

• Team player and subscribes to the organisation’s values of connection, collaboration, resourcefulness, empowerment, and tenacity.

Package :

£45,000 basic

Bonus

Full training and Development

25 days holiday + stats

Mobile

Laptop

Job Info
CV-Library logo
Job Title:
Area Sales Manager
Company:
CV-Library
Location:
Peterborough, Cambridgeshire
Salary:
£45000 Per annum Bonus, Car, 25 days AL
Posted:
Oct 31st 2024
Closes:
Dec 1st 2024
Sector:
Sales
Contract:
Permanent
Hours:
Full Time
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