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Job Title: Social Media Manager
Location: London (Hybrid) | Full-time
About Us: We’re a leading wellness brand committed to making functional coffee a daily wellness routine for high-performing, health-conscious individuals. We are recognized as the top functional coffee brand in the UK, cultivating a vibrant community and actively driving a wellness revolution.
Job Summary: We are seeking an experienced and creative Social Media Manager to enhance our online presence, community engagement, and content strategy across platforms such as TikTok, Instagram, and LinkedIn. This role requires someone passionate about wellness who can create compelling, video-driven content and foster community growth.
Key Responsibilities:
Content Creation & Strategy:
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Collaborate closely with the marketing team to implement organic social content strategies across key platforms.
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Conceptualize, shoot, edit, and produce engaging and high-quality video content, including trend-driven TikToks and behind-the-scenes brand storytelling.
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Utilize creative storytelling to educate the audience about functional mushrooms and wellness benefits.
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Test, refine, and scale diverse content formats including educational content, user-generated content (UGC), and strategic brand collaborations.
Community Management:
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Engage actively with our online community, responding promptly to direct messages, comments, and mentions.
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Monitor social media trends, swiftly adapting content strategies to enhance visibility and engagement.
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Utilize analytics and insights to inform content optimization and strategy adjustments.
Affiliate & Influencer Growth:
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Identify, engage, and manage relationships with top affiliate creators, particularly on TikTok, to enhance our organic influencer network.
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Track performance metrics of affiliate collaborations and continuously optimize partnerships for impact and growth.
LinkedIn Expansion:
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Drive strategic growth on LinkedIn, establishing the brand as a thought leader within the wellness and functional mushroom industry.
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Support execution of B2B strategies, connecting with key industry figures and fostering brand credibility.
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Leverage performance analytics to refine content strategies, ensuring maximum engagement and reach.
Qualifications & Skills Required:
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Minimum 3 years of experience in social media management, ideally with a high-growth, social-first brand.
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Proven ability to create high-performing TikTok and social-first video content.
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Strong proficiency in video editing software (CapCut, Premiere Pro, or similar tools).
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In-depth understanding of social media algorithms, community-building strategies, and current digital trends.
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Experience managing influencer or affiliate marketing programs, particularly on TikTok.
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Creative and proactive mindset, capable of strategic planning and trendsetting.
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Genuine passion for wellness, health, and functional mushrooms is highly desirable.
What We Offer:
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Competitive salary and benefits package.
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Opportunity to be part of a dynamic, growing team leading a wellness revolution.
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Collaborative and supportive work environment with opportunities for professional growth.
Application: Interested candidates should submit their CV and cover letter detailing relevant experience and interest in wellness and social media management