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Marketing Demand Generation Manager

Shift pattern: Monday - Friday 9.00am – 5.00pm (35 hours per week)

Salary: Up to £35,000 dependant on experience

Location: Hybrid - New Milton

Contract: Permanent

Our client is a well-established business and a market leader in their industry. They are looking for an experienced marketing demand generation professional to join their team in New Milton, Hampshire.

Main Responsibilities:

* Developing and executing strategies to generate qualified leads and drive sales growth for products and services within the housing and care sectors.

* Manage and optimise various marketing channels, including Account Based Marketing, Paid Advertising, and Digital Channels, to ensure maximum impact and lead generation.

Here's what you'll bring to the table:

* 3-5 years of proven success in B2B demand generation, ideally in a related industry.

* A track record of developing and executing successful demand generation campaigns.

* Strong understanding of Account Based Marketing (ABM) principles and methodologies.

* Experience with paid advertising platforms (e.g., Google Ads, LinkedIn Ads).

* Solid grasp of marketing automation and analytics tools.

* Website management and optimization skills to maximize impact.

Bonus points for:

* Experience in the housing and care sectors.

* Proven ability to manage and optimize marketing campaigns across multiple channels.

In return for your hard work and commitment, our client offers excellent benefits, including:

* 23 days holiday rising to 25 days annual + bank holidays

* Discounts on everything from groceries and shopping through to holidays, insurance, days out, restaurants and more

* 24/7 employee assistance programme

* Family and friends’ discounts on our services & products

* Pension Scheme, up to 4% Company matched