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Report directly to the Head of Ecommerce

* Update and write compelling product descriptions for the online webstore

* Collaborate with the marketing team to ensure consistent brand voice across all online content

* Use AI tools to assist with content creation and optimization

* Keep product information up to date, ensuring accuracy and relevance

* Implement SEO best practices to improve search engine rankings and product visibility

* Assist with writing blog posts, newsletters, and other marketing copy

* Conduct keyword research to enhance content strategy and reach target audiences

* Monitor content performance and make necessary adjustments to optimize engagement

* Edit and proofread copy for clarity, grammar, and consistency

* Work closely with the ecommerce team to align product descriptions with customer needs and sales goals

* Manage content calendars and prioritize tasks to meet deadlines

* Perform general administrative tasks related to content management

* Stay up to date with trends in copywriting, ecommerce, and SEO best practices

* Ensure all content adheres to the company’s tone, style, and guidelines