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Company – Specialist Construction Company

Job Title – Marketing Manager

Location – Maidstone (Remote)

Salary - £30k - £35k

We have a new exciting opportunity for an experienced Marketing Manager to join a growing specialist Construction Company who are based near Maidstone in Kent. The is a remote role with occasional travel to Head Office, Sites and Exhibitions, if required. The successful candidate will demonstrate a hands on proactive approach and be able to work alone and as part of a growing team.

Key Requirements

- 2-4 years of experience in a marketing, campaign, or lead generation role

- Strong written and visual communication skills

- Familiarity with email tools (Mailchimp, HubSpot, etc.) and CMS platforms (e.g. WordPress or Wix)

- Experience using Canva, PowerPoint, or other design tools

- Self-motivated, well-organised, and confident working independently

- Bonus: experience in education, construction, or outdoor play sectors

Key Duties

Lead Generation & Campaigns

* Plan and run targeted marketing campaigns to generate qualified leads

* Build simple email automations and outreach strategies (e.g. for schools, councils, nurseries)

* Identify new market opportunities and maintain prospect lists

Email & CRM Marketing

* Create and schedule email campaigns using platforms like Mailchimp or ActiveCampaign

* Segment and manage mailing lists for tailored outreach

* Support the sales team with lead nurturing content

Website & Content Management

* Maintain and update the company website (e.g. new projects, product updates, blog content)

* Ensure landing pages are optimised for SEO and conversions

* Work with developers or designers when required

Testimonials & Case Studies

* Collect and write up client testimonials

* Create polished case studies from completed projects

* Liaise with the project and installation teams to gather relevant info

Event Support (Behind the Scenes)

* Design and prepare printed materials for exhibitions and school/trade events

* Assist with branded displays, banners, and lead capture forms

* Coordinate postevent follow-ups to convert leads

* While this role is primarily behindthe-scenes, there may occasionally be opportunities to represent the company at events, exhibitions, or internal presentations.

Presentations & Sales Materials

* Create clear, professional sales decks and branded PDFs

* Assist the sales team with proposal visuals and messaging

Strategy & Reporting

* Contribute to the wider marketing strategy

* Track key metrics and campaign performance

* Keep up to date with competitor activity and sector trends