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Paid Ads Specialist

Location: Birmingham (Office-based, with Mondays from home)
Job Type: Full-time
Salary: £28,000 - £30,000

About the Role

We're hiring on behalf of an award-winning marketing agency based in Birmingham. They're looking for a talented Paid Ads Specialist with a proven track record of managing large-scale campaigns and delivering outstanding performance across Google and Meta platforms.

Key Responsibilities

Plan, build, and optimise paid media campaigns across Google (Search, Display, Video, Shopping, Performance Max) and Meta Ads
Manage monthly ad budgets exceeding £100,000
Analyse performance data and make strategic recommendations
Collaborate with creative and SEO teams to enhance cross-channel performance
Provide clear, data-driven reports on campaign performance and ROI
Stay up to date with platform updates, algorithm changes, and industry trends

Required Skills & Experience

5+ years in paid media with experience managing large budgets
Proven success delivering performance at scale on Google and Meta
Solid understanding of attribution models, tracking, and conversion optimisation
Familiarity with how SEO complements paid strategy
Proficient in Google Ads Manager, Meta Business Suite, GA4, and Tag Manager
Strong analytical, problem-solving, and communication skills

Certifications Required

Google Ads Certifications in:

Search

Display

Video

Shopping

Performance Max

Meta Blueprint Certification

Meta Certified Media Buying Professional

Perks & Benefits

Office-based role with Mondays from home
Join a fast-growing, supportive, and creative agency
Discounts on gyms, food, and lifestyle brands
Opportunities for professional development and career progression
Regular team socials and a collaborative team cultureReady to lead large-scale paid media campaigns?
Apply now to be part of a team that blends creativity with performance to deliver real results