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Our client is a well established tech business and they are now seeking an enthusiastic and hands-on Marketing Specialist to join the growing team. The ideal candidate will have hands-on experience and a proven track record in digital marketing, with strong skills in content creation, analytics, and campaign management.
Responsibilities:
AI-Assisted Content Creation: Utilise AI tools (e.g., ChatGPT) to create and personalise content for marketing campaigns, ensuring it aligns with our brand, audience, messaging and tone of voice
Google Suite Expertise: Support marketing efforts through the use of Google Ads, GA4 (Google Analytics), and Google Tag Manager to track performance and provide insights
Campaign Collaboration: Work closely with internal and external partners to implement, refine, and optimise our marketing
Analytics & Reporting: Monitor campaign and website performance using data analysis tools, generate detailed reports, and provide actionable recommendations for improving outcomes
Audience Targeting: Assist in developing and refining audience targeting strategies, ensuring our message reaches the right audience segments
Stay Updated: Keep up with digital marketing trends, tools, and best practices to ensure strategies remain effective and up-to-date
Experience:
Demonstrable experience in digital marketing, campaign management and
performance reporting
Proficiency in Google Ads, GA4, Google Tag Manager, and other relevant digital marketing tools
Experience using AI tools like ChatGPT to streamline and personalise content creation
Analytical mindset, with the ability to generate insights and recommendations from
campaign data
Knowledge of SEO and SEM principles
Familiarity with LinkedIn as a preferred platform for digital marketing and campaign
execution
Interviews are ongoing so apply now