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Email Marketing Specialist - Ecommerce Brand | £25-30k - Scunthorpe Office/ Hybrid Working

Our client is a dynamic e-commerce retail brand specialising in delivering high-quality products at accessible prices. They're passionate about enhancing the customer experience and driving sales through creative and strategic marketing initiatives.

Job Overview:
They are looking for a talented and results-driven Email Marketing Specialist to join their team. This role is integral to managing their online sales platforms and ensuring their email marketing strategies are impactful and customer-focused.

Key Responsibilities:

Email Campaign Management:
Plan, create, and implement email marketing campaigns using Klaviyo.
Develop automated email flows and promotional strategies.
Audience Segmentation:
Continuously create and refine customer segments to personalise marketing efforts.
Creative Content Creation:
Write engaging email copy, craft attention-grabbing subject lines, and design visually compelling emails that align with brand guidelines.
Performance Monitoring:
Track and analyse email campaign performance metrics.
Conduct A/B testing to optimise engagement and conversion rates.
Present detailed reports and insights to management.
E-commerce Product Management:
Manage and optimise product listings on Shopify to ensure accuracy and appeal.Requirements:

Experience & Skills:
Demonstrated experience in email marketing with a focus on Klaviyo.
Understanding of e-commerce dynamics/ industry
Strong knowledge of A/B testing methodologies (advantageous)
Excellent written ability
Personal Attributes:
Analytical thinker with exceptional attention to detail.
Creative and proactive, with a passion for digital marketing.
Effective multitasker with the ability to meet deadlines in a fast-paced environment.What's on Offer:

Competitive Salary & Hybrid/ remote working balance
Professional Development: Opportunities to grow and advance within a forward-thinking company.
Perks: Employee discounts and the chance to work in a collaborative and supportive environment.How to Apply:
Please apply below with your most recent CV and we will contact you about the next steps if everything looks good!

BBBH32279