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Job Advert: Content Manager (ID: 13230)

Are you an experienced Content Manager with a knack for driving B2B content strategies? We’re looking for someone to join our clients team and lead content creation, enhance their web presence, and optimise content performance.

Key Responsibilities:

Develop and manage a content strategy that aligns with business goals.
Oversee content delivery, including updating, re-purposing, and timely publishing.
Collaborate with internal teams, partners, and freelancers to produce compelling content.
Implement SEO and GEO best practices for optimal content visibility.
Expand online presence through channels like LinkedIn and podcasts.
Track, analyse, and optimise content performance with a focus on traffic, engagement, and conversion rates.
Maintain and update the website, working with agencies when needed.
Manage weekly email campaigns, ensuring continuous improvement.
Provide insights that contribute to business strategy, product development, and revenue growth.
Skills & Experience:

Expertise in content visibility optimisation using search engine technologies.
Proven B2B content marketing experience driving inbound inquiries.
Ability to manage multiple content projects with a focus on timely delivery.
Strong analytical skills with experience using tools like Google Analytics and Semrush.
Exceptional proofreading skills and attention to detail.
Experience with WordPress and website optimisation.
Knowledge of Pardot and (url removed) is a plus.
Package:

Salary: £28,000 - £35,000
5% pension contribution
Remote working – team meetings in Leicester once a month