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Group Marketing Manager

£50-55k

Wolverhampton

Four Squared Recruitment is seeking a Group Marketing Manager to drive brand focus, develop marketing strategies, and oversee digital activities for a leading group of companies. This dynamic role requires expertise in marketing project management, content creation, and collaboration with internal teams and external suppliers to deliver impactful campaigns.

Key Responsibilities

* Strategic Planning: Develop and execute marketing plans to support group brands and their growth objectives.

* Content Creation: Lead the creation of compelling content across digital, print, video, and event channels, maintaining alignment with brand guidelines.

* Performance Analysis: Monitor and report on digital marketing performance, optimizing campaigns based on data-driven insights.

* Project Coordination: Manage the production of marketing materials and video content in collaboration with internal and external stakeholders.

* Website & SEO Management: Oversee content updates, SEO optimization, and PPC campaign execution to maximize online visibility.

* Team Leadership: Manage the group’s graphic design resources to ensure high-quality deliverables.

Required Skills & Experience

* Degree in Marketing or equivalent experience.

* Proven experience in digital marketing, content creation, and project management.

* Strong skills in reporting, analytics, and ROI measurement.

* Familiarity with website management, SEO, PPC, and marketing platforms.

* Experience in the manufacturing, engineering, or electronics sectors is highly desirable.

* Creative, proactive, and able to work independently within a fast-paced environment.

* Excellent communication and organizational skills, with a willingness to travel between group sites when necessary.

This is a fantastic opportunity for a versatile marketing professional looking to lead impactful campaigns and shape the marketing strategy for a diverse group of businesses