Senior PR Account Executive

Reading, Berkshire
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Office Angels are currently recruiting for a Senior PR Account Executive for our client based in Reading.

Role: Senior PR Account Executive

Location: Earley, Reading

Salary: £25,000 - £30,000 depending on experience

The Role:

PR

Display knowledge of sectors, competitors, audience and channels in front of clients
Be a problem solver through sector, audience and clients knowledge & awareness
Reach out to different media to understand what they are interested in and build a relationships
Maintain relationships with journalists and contacts
Flag new journalists/influencers and information
Pitch different approaches and angles to ensure campaign targets are met
Present new ideas, implementation plans and thinking to clients
Handle more difficult contacts with tact and confidence with little supervision
Build relationships with key distributors through contact and demonstration of competitor activity & trends
Maintain an established and trusted network of partners, understanding their capabilities, costs and benefits
Brief designers in a clear and succinct way
Manage the design process, including all amends to client sign-off
Manage photographic sign-offs being aware of all brand guidelines
Create and write features, opinion pieces, newsletters, website copy etc for a variety of audiences
Craft messages and complex responses to more complicated briefs
Stay current with Meta updates and ensure a good all-round knowledge of all advertising and boosting options
Suggest and create new campaigns on new platforms
Present reasoning and thinking behind a social media strategy
Draft simple social media strategies including objectives, audiences, content pillars
Run a creative brainstorm using different techniques to gain great results
Create new ideas and solutions and seek to enhance client programmes with new activities

Business Development

Write proposals for smaller client projects including strategy, implementation, KPIs and budget
Create credentials for new business prospects
Suggest new marketing initiatives and campaigns to support the business
Able to identify and suggest organic opportunities for existing clients
Use sector knowledge to identify new potential clients and seeks opportunities to approach and connect

Account Management

Draft budgets and KPIs for client approval

Understand client financial processes including procurement and overall budgets
Keep budgets on track and within agreed parameters
Assist junior team members
Communicate upwards and downwards to keep clients plans on track

The ideal candidate:

Previous and demonstrable experience as a PR Account Manager role or similar position
Strong copywriting skills
Adept at taking client briefs and building PR plans
Ability to mentor and guide team executives
Display perseverance and the ability to be persuasive
Confident to consult, manage and give direction
Understand consumer audiences and behaviours on social platforms to be able to advise on the right platforms
Manage own time and workload efficiently and effectively
Display understanding of campaign strategy

If you are interested in this position, please send your CV to Morgan Lay at (url removed) or alternatively please apply online.

Office Angels acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. Office Angels UK is an Equal Opportunities Employer.

By applying for this role your details will be submitted to Office Angels. Our Candidate Privacy Information Statement explaining how we will use your information is available on our website

Job Info
CV-Library logo
Job Title:
Senior PR Account Executive
Company:
CV-Library
Location:
Reading, Berkshire
Salary:
£25000 - £30000 Per annum
Posted:
Aug 29th 2024
Closes:
Sep 29th 2024
Sector:
Marketing
Contract:
Permanent
Hours:
Full Time
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